Blogging really isn't new. One of the blog pioneers is Justin Hall who started his personal blog in 1994 before it even had a name. In December 1997 John Barger coined the name weblog. Peter Merholz in early 1999 shortened the phrase to today's term blog. Few of the blogs are business/product oriented. In fact, the blogs that get the most attention and traffic are daily news and politics oriented. The majority of blogs though are personal, more like an online diary of your day-to-day experiences.