Microsoft's attempt to transform its dog-eat-dog corporate culture into a kinder, gentler cooperative climate is likely doomed, an expert in failed business strategies said today.
From Computerworld:
From Computerworld:
"If you look at the research into failures, culture is very resilient to change," said Paul Carroll, co-founder of the Devil's Advocate Group and co-author of Billion-Dollar Lessons: What You Can Learn from the Most Inexcusable Business Failures of the Last 25 Years. "Culture eats strategy for breakfast."Ballmer's chance of changing Microsoft? Don't bet on it
Carroll's book, which he wrote with fellow Devil's Advocate co-founder Chunka Mui, conducted postmortems on some of the most famous business failures, and is based on research into 2,500 enterprise flops. Devil's Advocate, meanwhile, is an alliance of experts who help corporations evaluate strategy shifts.