Creative has come up trumps with its new, flash-based, mini media player. Pitched as a direct competitor to the iPod nano it beats it on most fronts with the one exception being that its physical controls aren't quite as nice to use. It comes in a greater range of capacities, has a larger screen and, importantly, isn't tied to iTunes or a proprietary cable for syncing and charging. It comes in at roughly the same price too, the 4GB version selling for just under £100.