Apple is priming the masses for the Watch's maiden journey into the "waters of wearables". Microsoft by contrast is more subtly and methodically building a system to immerse itself in the developing currents that are directing the wearables market



From Windows Central:

Microsoft's ambitious CEO Satya Nadella has his head in the cloud – and that is a good thing. He envisions a world where a user's experience exists in that ephemeral space "between" devices. To the typical user that space is an invisible "magical" place that is trusted to carry one's experience seamlessly across their connected devices that themselves act as a tangible portal to that immaterial realm.

To Microsoft, that space is the cloud that functions as an intelligent platform to store data from millions of users. The cloud can then process that data, interpret it and proactively communicates relevant and contextual information back to individual users in a meaningful way.

The Microsoft Band is endowed by the Redmond company with 10 sensors that collect external data that is processed in the cloud and delivered to users so that they can make consistently informed decisions about their health. The system is analogous to how our five senses collect visual, auditory, olfactory, tactile and gustatory (taste) input that is then communicated to our brains.

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