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As part of its devices and services makeover, Microsoft has a new plan for reaching out to top-tier developers of all sizes to get them to take a look at the new and expanded Microsoft toolbox.



From All About Microsoft:
Just because a company builds a bunch of new frameworks and services doesn't guarantee developers will immediately flock to them. The current-day Microsoft -- in the midst of trying to win over brand-new non-Microsoft developers while keeping loyal ones in the fold -- knows this well.

Rather than simply sit back and wait for devs to (hopefully) embrace its growing set of new technologies, the Redmondians have decided to go proactive. On May 13 -- just over a month ahead of Microsoft's Build 2013 developer conference -- Microsoft is launching a new "deep tech" team inside its Developer and Platform Evangelism (DPE) unit. The new team is charged with working with top developers outside the company to build next-generation applications on top of the Microsoft platform.
  Microsoft builds a deep-tech team to attract next-gen developers