Microsoft Chief Operating Officer Kevin Turner hinted at a new pricing model for Windows



From Supersite for Windows:

This topic cuts to the heart of an issue that's been troubling me for some time: As much as I support Microsoft's "mobile first, cloud first" strategy—in which the software giant supports non-Microsoft mobile platforms commensurately with their success in the market—it's never been clear to me how it can replicate the success of its previous blockbuster software franchises.

That is, over decades, Microsoft has earned billions of dollars licensing successful software platforms like Windows, Windows Server and Office to hardware makers and enterprises. But how can it shift to a pricing model based subscription services and still earn the same heady revenues?

  Microsoft Hints at New Pricing Model for Windows