Using a number of strategies to secure titles for the console



From Fudzilla:

The plan is to have 15 exclusive titles in the first year of release for the Xbox One. Eight of these titles will be new IP that will be exclusive to the Xbox One platform. Microsoft will fill in the blanks on the specifics during their gaming-oriented press conference at E3. It is expected that Microsoft will take the wraps off some more of those eight new IP that are in development for the platform.

 Microsoft investing $1 billion in games for Xbox One