Microsoft has rearchitected its logo and its Bing.com site to reflect the fact Bing is no longer just a search engine on a Web page.



From All About Microsoft:

Microsoft officials are describing the Bing updates as a rearchitecting of the company's "brand vision" so that it's more in alignment with its product roadmap.

As some of us Microsoft watchers have been noticing for a while now, "Bing is no longer just a search engine on a web page," as Scott Erickson, Senior Director of Brand and Creatived for Bing, concedes in a new blog post. Bing is now "a brand that combines search technology across products you use every day to help empower you with insights," Erickson said.

  Microsoft launches new Bing logo, design refresh