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Neowin.net posted a news story that Microsoft has moved Tag out of beta



Microsoft Tag's High Capacity Color Barcode (HCCB) is a 2D barcode that is readable on mobile phones and other supported devices, that decodes the data on the image, which can contain up to 3,500 characters per inch. The coloured triangles on the HCCB can contain information in plain text, links to specific websites, vCard or quick-dial phone number.

With the release of V1, Microsoft Tag plans to bring some new and cool features to the application, including advanced analytics, heat map and real-time location services, which will be released over time. The applications and tags are completely free to download or generate.
  Microsoft Tag comes out of beta