The guerilla marketing targeted the Galaxy S5-branded terminal at London's Heathrow Airport



From DailyTech:

Samsung Electronics Comp., Ltd.'s Galaxy S5 has been a pleasant surprise both in sales and in spec. While there was no metal unibody, Samsung's latest flagship smartphone did feature a major overhaul to the camera, traditionally one of the weakest points of the Galaxy line. Samsung is trying its best to leverage this success to return to the swifter growth it experienced in 2011 and 2012. Among other things it's paid for a pricey name change to Terminal 5 of London's Heathrow Airport, which is now the "Terminal Samsung Galaxy S5.

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