Now that Microsoft's acquisition of Nokia is complete, the Redmond-based organisation is looking to transition Nokia's brand assets starting next year
From WPCentral:
From WPCentral:
A set of slides leaked by @evleaks detail how this transition will take place.Microsofts plans to transition Nokia into its own brand leak online
The slides mention that Microsoft will retain Nokia's branding across its current portfolio, and that the "Microsoft brand will only replace the Nokia brand in product, applications and experiences when Microsoft has launched a new product into the market." The transition is set to go live starting January 1st, 2015 and will initially focus on branding across internal and social channels. Retailers will be making the transition by mid-January.