PC Perspective posted an article on NVIDIA's Tegra line of products

Today NVIDIA is announcing its Tegra line of products which are aimed at the mobile market and are designed as essentially a "system on a chip". This is not exactly NVIDIA's first foray into the world of mobile devices, but it certainly is their first that contains the graphics core, southbridge, and a full Arm 11 CPU. We are not quite at the point of saying watch out Intel and AMD, but from what I have seen so far the Tegra lineup is pretty impressive considering what it is able to do and how it is able to do it.

NVIDIA Tegra: The Mobile Charge